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Affluence.org is an exclusive online social network for the affluent and influential aimed at forming a socially conscious, elite, and exclusive community that helps wealthy, influential, and affluent people make life better for both themselves and others.

Affluence.org has established a minimum criteria for members to have a net worth of $3MM+ or have an income of $300K a year. Members are validated through a proprietary algorithm that relies on both user reported data and publicly available records. Members are also granted access by proving that they are influential through the successful invitation of at least five other people that qualify on their own financial merits.

The company is publicly traded under the ticker symbol AFFU.pk.

Affluence.org conveys a strong sense of philanthropy and social responsibility demonstrated by featuring a detailed charity section where members can direct donations, RSVP to fund raising events, watch videos relating to the cause, or indicate that they support the charity. Affluence.org also donated 15% of their monthly media, both print and online, to selected charities.

Affluence.org shares many features with other social network services, such as profiles, friend connections, an event calendar, and private messaging. Other features include a comprehensive city guide, a marketplace where members can list items for sale,and a Social Calendar where members can be alerted of and invited to exclusive events and parties.

While Affluence.org enforces a verified minimum net worth of US$3 million, the average member has a net worth of US$32.7 million. While the majority of traffic comes from the United States, over 40% come from the United Kingdom, Australia, Saudi Arabia, India, and other wealthy countries or emerging economies from around the world.

While the core value proposition of Affluence.org is the opportunity to network with other affluent and influential people to form extremely useful contacts and powerful sub-networks, the social network also provides its members with other useful services. These services include a free 24/7 concierge service, exclusive member offers, invitations to parties and events, and a free subscription to the Affluence print magazine.

Affluence publishes their free Affluence print magazine,exclusively available to its validated members. A digital copy is also available to members on the website.

TARGET MARKET

With an established minimum criteria for membership, Affluence.org ensures that members have a net worth of $3MM+ or an income of $300K a year with thorough validation of personal information through public records databases along with proprietary algorithms. Access to this elite target market is unparalleled and our marketing partners know they reach a defined target audience with shared social interests and affluent lifestyles. The accuracy of our information is unlike that of other media publishers who estimate audience demographics through less reliable outside surveys and audits.

TRAFFIC

Since Affluence.org initially launched the beta site in September of 2008, we have surpassed a sustained weekly growth of well over 2,000 new verified members. The more recent launch of our Lifestyle Guides, City Guides and Marketplace section in December 2008 immediately doubled our page views and is pushing membership growth exponentially. Traffic to Affluence.org has grown so rapidly since our launch that we have already far exceeded the daily reach of well known luxury publisher web sites such as the Robb Report, Conde Nast, Worth, and other “luxury” publishers.

EXCLUSIVE PRIVATE EVENT SPONSORSHIP

Affluence Private Events are top-shelf, luxurious, extraordinary experiences designed exclusively for Affluence members. The gatherings expose members to a memorable experience which resonates far beyond the event itself into compelling discussion topics both in our Forums, as well as through print and online coverage posted on Affluence.org and Affluence magazine.

Advertisers who co-sponsor an event may participate in customizing these exclusive events for maximum branding and exposure.

POWER OF NEW AND MULTI-MEDIA PLATFORM

Affluence offers our advertising / marketing partners an opportunity to reach this coveted target market of potential customers. Our approach leverages reach through an integrated media platform that spans from our highly visited web site, email and digital publications to print publications and custom video production capable of streaming on any media platform. This highly integrated multi-media approach assures advertisers a maximum R.O.I. for their advertising dollars at the most efficient price point.

PRIVATE CONCIERGE SERVICES

Affluence also provides each member with a 24/7 concierge service globally to meet social and business needs. The concierge also keeps members up to date on all events through phone calls and promotional reminders. Through close personal relationship with our members we are enabled to proactively communicate with and generate valuable leads for our advertising / marketing partners.

In today’s challenging financial times, it’s as important as ever to maximize each and every advertising dollar in your marketing budget. We clearly have today’s most cost effective advertising platform to reach affluent consumers and welcome the opportunity to share our solutions with your firm.